Exploring cycling through AI-generated motion
A visual exploration focused on cycling, using generative AI to create short-form video sequences, cinematic moments and alternative visual narratives.
The project explores movement, landscapes, atmosphere and the relationship between rider and road, experimenting with AI video generation as a tool for visual storytelling and creative direction.
Cycling jersey design brought to life with AI
Design and development of the Squadra Godinez cycling jersey, combining graphic design with AI-generated mockups and lifestyle imagery to create a complete visual presentation for the product.
From jersey design to AI-generated campaign visuals
A cycling jersey created for Darevie, extended through AI-generated product mockups and lifestyle imagery. The process explored how generative tools can transform a design into realistic campaign-ready visuals.
Exploring new visuals around a cycling jersey
An AI-driven visual exploration using the Darevie cycling jersey as a starting point. Different environments, compositions and lifestyle scenarios were generated to explore how a single product design can evolve into a broader visual story.
